Web design is a constantly evolving field where trends change constantly one year’s hit designs are considered boring and flat the next year. This is why top web developers keep abreast with what is happening in the digital design world.

For elaborating what is happen in 2013 design wise, it is important to understand five key trends. These trends span both technological and aesthetical areas of webs deign. As a web designer, it is important that you start incorporating these five trends in your work.

Flat design and Bold Colours

2013 is all about flat designs. The trend was initiated by the ill-fated Windows 8. Although the OS failed to capture the interest of the users, Microsoft has initiated a design paradigm that has come to dominate the internet. Many websites designed in recent months showcase this feature in their layout and icon selection.

Solid colours, another Microsoft fad, have replaced the subtle gradients and soft pastel colours. These colours combined with flat design make sure that the content really captures the attention of the viewer. The original intention of Microsoft was to make the design easy enough to view on tablets and smaller screens.

Modular Design Is Ruling the Web

Modular design is the design method that separates various section of the view area into blocks. Each block is dominated by one powerful visual element that captures the interest of the viewer. Once clicked, the block leads to another page or even another place on the same page.

The perfect example of this modular design is the new Pinterest website. The entire page is divided into blocks that feature an eye catching picture. Clicking on the picture open up the relevant link without any fuss. This design highlights the modular nature of the website’s design. Each block is isolated in its own design elements. There is minimal use of text or any other distractions. Even the social connections widget is not present to restrain users’ attention from wandering out of the design block.

QR Codes Make Online Shift

Quick Response (QR) codes were developed as a novelty that went main stream when they started appearing in print publications. These codes were designed to create links to online media that could be accessed in a smartphone friendly manner.

QR codes are fast becoming a familiar sight on many websites. The trend will grow as more and more designers realise the ease of access these QR codes offer. It is often easier for a smartphone user to scan a QR code rather than to actually type a length URL. For now the trend appears to be restricted to apps reviews and download websites. However, all websites offering some sort of product or service will eventually shift to QR codes.

Parallax Web Design

Parallax Web Design has become all the rage in the web design community. The websites implementing the Parallax design have become the latest sensation on the internet, generating huge traffic and social media mentions.

The technique involves various layers of the images that move at different time when the scroll action is activated by the user. This gives the illusion of dynamic movement and creates websites that are considered to be works of art.

Responsive Web Design

The rise of smartphones means that more and more users now view websites on devices other than laptops and desktops. However, it means that you as a web developer must maintain separate versions of eth website for each device type. Not necessarily!

Responsive Web Design is the web development technology that is developed exclusively for this issue. The idea is to develop a single version of the website that caters to all screen sizes without modification of the content.

Responsive webs design has eliminated the need for pinching, zooming and side scrolling on tablets and smartphones. The websites appear exactly like their laptop. Desktop counterparts and the users have a consistent experience for the website, no matter what device they use for accessing it.